Learn marketing by doing it

A series of guided exercises designed to help new founders get started marketing their product

📝 Detailed step by step instructions. Each exercise is broken into parts so you always know what to do next without any guesswork.

🗓️ Built for busy founders’ schedules. You can adapt exercises to your time and complete them at your own pace over multiple days.

🧑‍💻 Created with beginners in mind. The challenge doesn’t require any previous experience and can be done by anyone willing to do the work.

💻 Useful for any product category. All exercises are effective for both B2B and B2C products and focus on foundational areas.

🚀 Focused on long term results. Some exercises are designed to give you quick wins but most are about creating sustainable growth.

"I’m on the 10th exercise and I already feel like I’ve not only accomplished a lot but also got a huge energy and confidence boost" - Katya Firyan, cofounder of Writitude

"I completed the challenge and it's been the best decision I’ve made this year because it gave me the clear direction I needed" - Maurizio Faleo, founder of Splital

"I found the challenge to be great from every point of view and it helped me uncover new ideas I hadn’t considered before" - Marek Sotak, founder of EngageKit